The Versatile Activewear Brand You Can Wear Beyond a Workout
Athleisure may be my aesthetic now that I'm a suburban mom who works from home full time, but it wasn't always. When I lived in Manhattan, I worked in an office by day, event hopped by night, commuted in heels, and never skimped on my glam routine. Don't get me wrong, I still love to dress up and relish any opportunity to play makeup artist, but for me, athleisure is more than a way of dressing — it's the current era I'm living in. As a result, I expect a lot from my wardrobe. My everyday uniform needs to be functional, comfortable, versatile, and stylish. The challenge? Finding pieces that check all my boxes without breaking the bank. Enter: CALIA.
The women's performance and casual brand (sold exclusively at DICK'S Sporting Goods) had been on my radar since its launch in 2015, but up until a few weeks ago, I had never tried it. Now, celebrating 10 years of women empowerment, CALIA, which means “beauty” in Greek (pronounced kuh-lee-ah) is experiencing a rebirth. Not only has the brand switched up its aesthetic — releasing new, fresh pieces that speak to various lifestyles and experiences — but it's also honed in on current fashion trends, expanded its breadth of product, and shifted its messaging. Today, CALIA believes confidence derives from internal validation. It champions the beauty that goes into hard work, and embraces the “beauty in the burn” that we all love to hate during a tough workout. It's not just for moms or workouts either — these clothes seamlessly elevate any daily activity helping women from all stages of life feel confident and beautiful.
Further exemplifying the brand's innovation, CALIA produced a 30-second film featuring athletes and musicians pushing each other both creatively and physically to show what's possible when beauty and strength join forces. With all of these exciting happenings occurring in the CALIA universe, there was no better time to put these clothes to the test. Much to my delight, the brand exceeded my expectations and I've been living in its buttery soft fabrics, dynamic designs, and on-trend silhouettes ever since.
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