The Morning Shed Like so many of 2024’s defining beauty trends, the “morning shed” originated on TikTok – and isn’t…
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POPSUGAR Photography | Renee RodriguezPOPSUGAR Photography | Renee Rodriguez While each product featured is independently selected by our editors, we…
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At the end of each year, many people take the time to reflect on the past 12 months or make…
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While I'm a beauty journalist whose interests are grounded in proven, science-led skincare and results-driven effects from my beauty routine,…
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Sometimes I feel bad asking my colleagues to name the best new beauty products. Choosing one can often feel like…
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Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who…
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While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through…
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While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through…
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“Do you remember when, upon the release of her new haircare line Cécred, Beyoncé shared her wash day routine (and…
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Nothing epitomizes this change quite like the trad wife subculture, arguably helmed by Smith, 23, where women embrace traditional gender…
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