Aesthetics

Fashion

A Gen Z Beauty Editor’s Top Pinterest Beauty Aesthetics

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who…

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Fashion

5 Festival Aesthetics I’ll Be Wearing This Summer

Welcome to the Gen Z Mood, where I—Who What Wear UK's 27-year-old social media editor—keep you updated with my mood…

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Fashion

6 Editors Predict These 2025 Aesthetics Are Done For

The start of a new year is always a great time to reimagine your personal style and consider what’s worth…

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