authentic

When making a request of someone, would you like them to answer honestly? Try giving them a script. That is…

“Mass advertising can help build brands,” longtime Starbucks CEO Howard Schultz once prophesized, “but authenticity is what makes them last.”…

As the public panics about deepfakes and wholly convincing scams enabled by generative artificially intelligent technologies, the White House is…

Despite the fact that tape was released in the 90s and we should know better by now, in 2022, the…