The colonel goes “digital ahead” with Louisville’s latest KFC restaurant.
The quick meals chain’s new location opened Monday and showcased a novel design, that includes what the corporate referred to as a “trendy take” on its famed crimson and white stripes and a vivid light-up crimson bucket that directs prospects to choose up their on-line and pick-up orders.
It is a totally different take than what prospects at your common KFC are in all probability used to seeing.
The “Subsequent Technology” KFC, as described in a press launch from Louisville-based Yum Manufacturers, incorporates new design components developed to “serve as we speak’s customers” and place extra emphasis on fulfilling on-line, supply and drive-thru orders, together with different components like contactless funds and pickups.
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The brand new restaurant, now serving prospects at 5603 Preston Freeway, has simply 30 seats in its eating room. It is one among simply 10 KFC eating places constructed across the “Subsequent Technology” idea, which was developed in 2020, in response to the discharge.
KFC touted the brand new restaurant’s fascinating components as in step with what quick meals prospects count on in 2022. Prospects can place on-line orders that shall be delivered to them at particular parking areas, as an example – suppose cell order spots at your native Chick-fil-A – with a devoted entrance for pick-up orders and supply drivers, together with an built-in space for on-line orders to maintain strains uncongested.
“We’re excited to convey the primary Subsequent Gen KFC restaurant to Louisville,” April Downing, a consultant of KFC, mentioned within the launch. “We look ahead to welcoming the group to our new restaurant.”
KFC has a well-established native presence already. The brand new restaurant is the corporate’s twentieth in Louisville.
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Contact Caleb Stultz at firstname.lastname@example.org. Observe him on Twitter at @Caleb_Stultz.