BFL Group, one of many main off-price and multi-brand retailers of the area, has launched its first Magnificence For Much less retailer on the BFL Purchasing Centre in Motor Metropolis, Dubai. The shop, which is positioned on the bottom ground of the purchasing centre affords merchandise from an array of premium manufacturers, together with a wide array of magnificence companies. The brand new retailer exemplifies the group’s imaginative and prescient to supply prospects with a various vary of choices by way of progressive ideas.
As a model recognized for its retail experiences, the brand new idea has been very effectively obtained by new and present prospects of the BFL Group. The launch is aligned with the group’s aspirations to foster innovation and introduce interesting ideas, in a quickly evolving retail market. In accordance with business studies, the Magnificence and Private Care business has been experiencing great progress in recent times, because of an incline in demand throughout the area. The influence of social media, rise in new shoppers, and a rise in e-commerce actions are a few of the fundamental components influencing shoppers’ buying behaviour. The worldwide magnificence and private care sector are anticipated to generate income amounting to USD 1.14 billion in 2023, with the non-public care phase having the biggest market quantity of USD 0.52 billion. Because of this, the brand new Magnificence For Much less idea affords a whole vary of magnificence services and products together with: nail and physique remedies, hair remedies, haircuts and styling, all of that are supplied by highly-skilled professionals to fulfill the inflow of client demand.
Toufic Kredieh, CEO and Co-founder of BFL Group, acknowledged: “We’re delighted by the optimistic response following the launch of our first-ever Magnificence For Much less retailer within the area. We don’t intend to cease right here, however reasonably to maintain exploring new concepts and ideas that can enlight our buyer expertise. We now have progressed on this mission, due to the success of our newest BFL Purchasing Centre and Luxurious For Much less retailer, and we anticipate the brand new Magnificence For Much less retailer to additional improve this expertise. Our newest idea was not only a transfer in the direction of increasing our choices, but additionally a step in the direction of providing girls a definite wellness expertise for one of the best worth. With our location on the coronary heart of Motor Metropolis, we foresee great progress for the group.
The Magnificence For Much less retailer was based with the aim of elevating girls’s wellness expertise and providing them high quality magnificence companies underneath the theme ‘Give Your self Extra.’ The shop has its personal cellular software that improves accessibility and permits prospects to guide and luxuriate in their companies seamlessly.
